ONTARIO, Canada, April 12, 2012 /PRNewswire-Asia/ — Canadian Solar Inc. (the “Company”, “we” or “Canadian Solar”) (NASDAQ: CSIQ), one of the world’s largest solar companies, today announced the launch of a dedicated Authorized Reseller Program focused on Europe, the Middle East and Africa (“EMEA”).
Canadian Solar plans to actively support its EMEA reseller partners with extensive technical product training, professional sales and marketing support, and many other benefits, including access to a valuable ongoing qualified lead program, and an Authorized Reseller Starter Kit, tailored marketing materials, and product samples. Program partners will also benefit from a comprehensive co-marketing program with joint events, Public Relations, advertising and online marketing activities.
The Authorized Reseller Program will target EMEA professionals that want to offer Canadian Solar’s industry leading, high-quality, high-performance solar products. Only registered companies will be able to take advantage of the exclusive new program.
Yan Zhuang, Senior Corporate Vice President of Global Sales and Marketing of Canadian Solar, commented, “Canadian Solar’s dedicated new EMEA Authorized Reseller Program will enable us to even more effectively support our numerous long-term partners, while at the same time help attract new partners in the growing EMEA region. We spent a lot of time developing our program, including researching successful programs from other industries. It made perfect sense for Canadian Solar to lead the way with this innovative effort for the EMEA region. We are excited about and fully committed to our Authorized Reseller Program as it is designed to be mutually beneficial to our partners and to Canadian Solar’s success.”
Canadian Solar partners can receive additional information about the Authorized Reseller Program from their respective Sales Manager and interested companies at partner@canadiansolar.com.
About Canadian Solar
Canadian Solar Inc. (NASDAQ: CSIQ) is one of the world’s largest solar companies. As a leading vertically integrated provider of ingot, wafer, solar cell, solar module and other solar applications, Canadian Solar designs, manufactures and delivers solar products and solar system solutions for on-grid and off-grid use to customers worldwide. With operations in North America, Europe, Australia and Asia, Canadian Solar provides premium quality, cost-effective and environmentally-friendly solar solutions to support global, sustainable development. For more information, please visit www.canadiansolar.com.
Safe Harbor / Forward-Looking Statements
Certain statements in this press release are forward-looking statements that involve a number of risks and uncertainties that could cause actual results to differ materially. These statements are made under the “Safe Harbor” provisions of the U.S. Private Securities Litigation Reform Act of 1995. In some cases, you can identify forward-looking statements by such terms as “believes,” “expects,” “anticipates,” “intends,” “estimates,” the negative of these terms, or other comparable terminology. Factors that could cause actual results to differ include the risks regarding the previously disclosed SEC investigation as well as general business and economic conditions and the state of the solar industry; governmental support for the deployment of solar power; future available supplies of high-purity silicon; demand for end-use products by consumers and inventory levels of such products in the supply chain; changes in demand from significant customers; changes in demand from major markets such as Germany; changes in customer order patterns; changes in product mix; capacity utilization; level of competition; pricing pressure and declines in average selling prices; delays in new product introduction; continued success in technological innovations and delivery of products with the features customers demand; shortage in supply of materials or capacity requirements; availability of financing; exchange rate fluctuations; litigation and other risks as described in the Company’s SEC filings, including its annual report on Form 20-F filed on May 17, 2011. Although the Company believes that the expectations reflected in the forward looking statements are reasonable, it cannot guarantee future results, level of activity, performance, or achievements. You should not place undue reliance on these forward-looking statements. All information provided in this press release is as of today’s date, unless otherwise stated, and Canadian Solar undertakes no duty to update such information, except as required under applicable law.